Grinners Mechanical
Logo Design, Signage Design, Business Card, Shirt Design
Grinners Mechanical launched in 2022, as a new venture for owner operator Tony Brearley, a lifetime local of the Alstonville area. After many years running the Tintenbar Garage where he built up a loyal client base through old fashioned, genuine care and honest servicing, Tony was ready for fresh start, a little closer to home.
Armed only with the name, the origins of which stem form the old saying that 'grinners are winners', Tony approached CG Creative Design wanting branding that would convey those values of quality workmanship and customer care upon which his work was built.
It was established the logo needed to work across multiple brand applications, from business cards, shirts, invoices, stamps as well as shopfront signage. The design process resulted in a timeless and simple typographic logo that simultaneously captures a modern aesthetic with a nod to an era passed of the old, small town mechanic.